We have defined worldwide employer positioning as one of our strategies. This Employee Value Proposition (EVP) is aligned with the corporate brand and corporate objectives, and sums up what makes LEDVANCE a global employer.
EVP core positioning of LEDVANCE “Advance with us” is based on three principles:
striving for excellence
breaking new ground
winning together
The EVP will be anchored with employees and managers by adapting all HR processes and by using various measures.
To raise LEDVANCE's profile as an employer competing for the best new talent, the EVP will also be consistently communicated in direct dialog with our target groups via our social media activities and in an exchange with our universities as well as in advertising campaigns. It goes without saying that the LEDVANCE recruitment and onboarding processes are also based on the consistent integration of the EVP.
Continual development of profound and extensive employer branding based on our EVP will also ensure that our credibility and competitiveness as an employer are improved in future.